Keywords
User-Centred Design
Keywords
User-Centred Design
Partners | Funders
Cubic Transportation Systems Limited
Funded by the Engineering & Physical Sciences Research Council and Innovate UK (Partnership Number: 10151)
Project Summary
This Knowledge Transfer Project (KTP) was a collaboration project between City and Cubic Transportation Systems Limited, funded by the Engineering & Physical Sciences Research Council and Innovate UK. The objective of this project was to improve the door-to-door user experience by developing a novel mobile tool to help public transport passengers discover useful journey and destination information without actively requesting it.
The project investigated how UX design and evaluation could improve the public transport passenger journey experience through the adoption and adaptation of UX tools and techniques in mobile transport app design.
Cubic-City KTP
Improving the Journey Planning Experience
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